Cookie Policy

Last updated: Aug 4, 2026

This policy explains the cookies and similar technologies used on basefieldstudio.com, and how you control them. For everything else we do with personal information, see the Privacy Policy.

How consent works on this site

This site uses Google Consent Mode v2 with denied defaults. Analytics consent is set to denied before any tag runs, so no analytics scripts load and no analytics cookies are set until you choose Accept in the consent banner.

If you decline, no analytics tooling loads at all. The site behaves identically either way — nothing is gated behind accepting.

Your choice is stored in your browser's localStorage under the key bf-consent. This is not a cookie and is never sent to our servers; it exists only so the banner does not ask you again on every page.

Changing your mind

You can change or withdraw your choice at any time — withdrawing is as easy as accepting. Use the button below to reopen the consent banner:

If you withdraw consent, we tell Google Consent Mode immediately, delete the analytics cookies already set, and reload the page so nothing keeps reporting.

You can also block or delete cookies through your browser settings, or use Google's opt-out add-on for Analytics.

What gets stored

Always — no consent needed

NameTypeProviderPurpose
bf-consentlocalStorageBasefield StudioRemembers whether you accepted or declined analytics

Only after you accept

NameTypeProviderPurposeTypical lifetime
_gaCookieGoogle Analytics 4Distinguishes returning visitors2 years
_ga_*CookieGoogle Analytics 4Keeps session state for the property2 years
_clckCookieMicrosoft ClarityLinks a browser to a Clarity user ID1 year
_clskCookieMicrosoft ClarityGroups page views into one session1 day
CLIDCookieMicrosoft ClarityIdentifies the browser to Clarity's service1 year

Microsoft Clarity also records session interactions — clicks, scrolls, and mouse movement — to build heatmaps and session replays. This only happens after you accept.

Lifetimes are set by the providers and may change; the values above are their documented defaults at the time of writing.

What we do not use

We do not use advertising or retargeting cookies, we do not run third-party ad networks on this site, and we do not sell or share what analytics tools collect.

Contact

Questions about cookies: hello@basefieldstudio.com